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Meet ʻUala

An essential staple in the traditional Hawaiian diet.

‘Uala at a Glance

In the early 1900s, sweet potatoes were the tenth most valuable agricultural crop in Hawai’i, reducing the need for wheat flour in pastries and occasionally acting as a substitute for animal feed. Today, Hawaiʻi growers export millions of pounds of sweet potato to the continental U.S. annually while the state imports 99% of staples, including potatoes. 

Creamy, delicious, and higher in antioxidants than blueberries. Add more purple to your plate! Preparing dinner is fast with recipe-ready ʻuala – farm-fresh and already peeled, cut, steamed and frozen – making cooking with purple sweet potatoes a cinch.

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ʻUala in the Kitchen

What are sweet potatoes good for? This Hawaiʻi staple is used in a multitude of ways from potato chips to pie. Go beyond the simple steamed and sliced side dish you’re used to and transform ʻuala in ways you never imagined with these creative recipes from our community. 

Recipes
Loading image: Vibrant purple sweet potatoes peeled in bowls. Vibrant purple sweet potatoes peeled in bowls.

Substitute Imported Starches

In the early 1900s, sweet potatoes were the tenth most valuable agricultural crop in Hawai’i, reducing the need for wheat flour in pastries and occasionally acting as a substitute for animal feed. 

Today, Hawaiʻi growers export millions of pounds of sweet potato to the continental U.S. annually while the state imports 99% of staples, including potatoes. 

Substitute Imported Starches
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Growing ‘Uala

ʻUala is a drought-resistant crop that can be harvested year-round. Sweet potato is an excellent ground cover for newly established agroforestry systems.

Learn to Grow ‘Uala

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